The Yes Blog

Category: Branding

8 Ways You Need to Upgrade Your Thinking About Recruiting

Recruiting effectiveness is a competitive advantage. Maybe it’ll be your competitive advantage over your competitors. Maybe it’ll be their competitive advantage over you. Up to you. And in a tight labor market like this, the field of competitors is spread — the best are further ahead than even the next best. In this season of The […]

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Non-Verbal Matters

Today I’m thinking about the unconscious communications we all make. Someone says or does something in our presence. Then, quick as a flash, we give them a non-verbal micro-response. It might be a sound, a gesture, a facial expression. These non-verbals go by so quickly, we may not even know they happened. Like it or […]

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Set Expectations Like an Improviser

Are you in sales? Do you have a boss or have people working for you? Got people working with you? Do you work with people?  If you answered “yes” to any of these questions, there are people who expect things from you. The question is, are their expectations consistent with the reality you are prepared to deliver? Will you […]

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